We have been maintaining a successful business association with PepsiCo over three decades. To expand our business further, we are increasing our number of licensed territories and sub-territories to produce and distribute a wider range of PepsiCo beverages. Currently, our operations span six countries across the Indian sub-continent and Africa, collectively serving over 1.4 billion customers.
Of business association
Accounting for
PepsiCo beverages sale volume in India
Based business model
Presence across
Our primary market stronghold lies within India, where a substantial ~79% of our revenue originates, with the remaining earnings stemming from diverse international markets. Seeking to bolster our footprint within the African market, VBL has entered into a binding agreement to acquire 100% stake in The Beverage Company (Proprietary) Limited (BevCo) in South Africa for carrying out manufacturing and distribution activities and incorporated a new subsidiary ‘VBL Mozambique, SA’ in Mozambique to carry on the distribution business of beverages. Through these strategic endeavors, we aim to consolidate our standing and reinforce our market presence within the dynamic beverage industry.
We elevate concepts such as commitment, growth, and sustainability to a level where they extend seamlessly to our surrounding environment and society. Within this sphere, every endeavor we undertake aims for inclusive growth, enriching both our organization and the broader community. This philosophy of holistic well-being serves as our guiding principle, anchoring us to our responsibilities and grounding our actions in the pursuit of collective prosperity.